The broom/dust pan product features a foam blade placed inside the broom head, allowing the blade to capture and hold onto fine dust and hair. “This product allows the user more time to do other things while the floor is being dusted.”Īmong other products displayed at the booth were the Dual-Action Angler® Indoor Broom & Dust Pan, and the Easy Wring Spin Mop & Bucket System. “The user can press a button on the O-Duster™ and it will operate for a set amount of time,” FHP O-Cedar® Director of Marketing Pierre Lacroix said. The product’s disposable electrostatic microfiber cleaning cloth attracts and retains dust, dirt and hair, according to the company, while its low profile allows the O-Duster™ to reach under furniture, and its base allows for the access to corners and edging. The O-Duster™ operates on its own with the help of an automatic navigation system that changes the product’s direction when it detects objects and walls, and is self-rotating for additional cleaning power. This focus on technology was clear as the company showcased its O-Duster™ robotic floor cleaner, which includes a microfiber-based cloth.

The importance of putting advanced technology to work for the purpose of better cleaning was evident at many company booths during the International Home & Housewares Show, including the booth manned by officials from Freudenberg Household Products (FHP O-Cedar®). They discussed many of their product introductions and innovations intended to meet today’s demands placed by various retail customers as well as end-user consumers. Representatives from four companies that took part in the 2013 edition of this annual event, held March 2-5, were interviewed by Broom, Brush & Mop Magazine. This included various types of brushes, brooms, mops, squeegees, sponges and related cleaning wares.

New and improved products from around the world were once again showcased at Chicago’s McCormick Place during the International Home & Housewares Show. By Harrell Kerkhoff, Broom, Brush & Mop Magazine Editor

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